Internet Strategist - Answering Critical Questions

  • Why can't I put everything on my homepage?
  • What's the difference between primary and secondary navigation?
  • Is this too much copy for one page?
  • How do I drive people to my site?

These are just some of the questions an internet strategist can help answer.

There is a tendency to want to tell everyone everything about you or your business.  Knowing how people use the web, and how they like to receive information can make your site much more functional and effective.  Oh, and having someone to manage the whole process is nice, too.

Using an internet strategist should ultimately save your project time and money.  A well-planned, strategic scope is easier for designers and developers to create, with less rework and more buy in all around.

My Process

Here are the key deliverables I offer, in addition to overall project management:
  • clarify objectives
  • define the project (high level)
  • draft the architecture
  • define the scope (detail level)
  • work with design and development team
  • publish content - implement CMS
  • manage the timeline

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